Bright Light Marketing

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30.06.10     

Football Fans drown sorrows with romantic breaks

According to Travel Mole football fans are now booking romantic breaks and holidays. Although the article mentions overseas locations Bright Light Marketing would suggest this is an ideal time if you are an accommodation operator to send an enewsletter out to your existing customers and suggest a romantic break. If you don't someone else might attract their attention.
http://www.travelmole.com/stories/1142980.php?mpnlog=1&m_id=_rd_r_rbb

24.06.10     

Consumers say in tweets we trust.

Really interesting article by reuters that shows that consumers are more likley to trust companies who are on twitter. So can you afford not to use social media as part of your marketing strategy?
http://www.reuters.com/article/idUSTRE65L6C320100623

21.06.10     

Look out FaceBook and Twitter

Here comes four square.Foursquare is a tourism destination-based game. It allows members to spread information, good and bad, about real businesses and attractions in their local area. This latest social media phenomenon is set to blaze its way across Australia, with the anticipation that it will outpace Twitter and Facebook in its popularity.
http://www.eturbonews.com/16736/look-out-twitter-and-facebook-here-comes-foursquare

16.06.10     

Your Customers use Social Media do you?

Two - thirds of USA web users to visit Social Network sites by 2014. What happens in the USA also happens in the UK. Is your business using Social Media and if not why not as your customers are.
http://www.newmediatrendwatch.com/index.php?option=com_content&task=view&id=515&Itemid=2

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...they brought enthusiasm and professionalism to the project...     Iain Easingwood, Marine Quest and Secretary of Berwickshire Dive Tourism Association